Kaan · Article

2025-10-24

Two Things Every Founder Works to Solve

Where many stall is in building a reliable funnel that attracts clients and keeps every conversation aligned with client needs.

founderssales-processclaygtm-toolingevents
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Two Things Every Founder Works to Solve

There are 2 things every founder works to solve while building a product

  • Perfecting the product and its features

  • Reliably solving their client's problems

But where many stall, is in building a reliable funnel that attracts clients and keeps every conversation aligned with client needs.

After co-organizing back to back hackathons that drew 300+ builders/founders, I’ve learned that the hardest feature to ship is a steady influx of qualified customers.

That’s why we’re launching a new event series in collaboration with AI Tinkerers Ottawa focused on repeatable outbound, sales process and GTM tooling.

My co-host Jan Mahinda Sri @ HubSpot and I will walk through our live Clay -> Google Sheets -> Zapier -> HeyReach.io workflow:

  • AI driven segmentation

  • "Ideal Customer Profile" specific messaging

  • A ready to send outreach sequence

Join us along with fellow Founders, Account Executives and Business Development Representatives to add tangible value to your outbound, become a part of a community that exists to engineer the GTM process and exchange proven practices without leaning on luck.

Details and RSVP via the post below, looking forward to seeing you there.