Breaking Through the Market Research Capacity Wall

Most market research teams hit a capacity wall that forces them to choose between scale and quality. I broke through it by automating the intake.

I got my start building systems that automated market research for a consulting firm. Delivered results, got buy in, started hiring.

Bringing on data scientists and researchers wasn't easy. Neither was circumventing leadgen tools to build proper data enrichment pipelines. We had to identify market openings algorithmically. Scoring job postings against our consulting skill set to surface only the most relevant opportunities.

Ended up with a 10+ person team that shipped an internal tool and turned it into a SaaS offering for third party lead gen platforms.

Now I'm back where it started. Building agents and GTM automation. Full circle.

I documented the frameworks that scaled our research throughput while maintaining accuracy. Happy to share with technical builders and GTM leaders.

Upcoming tech and GTM events in comments.